Consumer Packaged Goods Case Studies

Making things happen for Consumer Goods Brands

We have helped a wide range of FMCG Food and Drink Brands and Retailers to increase their sales and grow their business over the last 15 years.

“Having access to a retail focused, well experienced, data minded organisation with great logic skills is a blessing to our business. Our sales pitch is much better because of their input. We consider Dynamic Reasoning a member of our sales and management team and are much better because of it!”

Emma Grant, formerly Sales Director at Natural Balance Foods, now MD and partner Chika's

Here's a selection of previous projects. 

Click on a case study to learn more about our approach and to view further examples of clients we have worked with in that area.

Nakd category expansion strategy case study by Dynamic Reasoning Purina marketing strategy case study by Dynamic Reasoning More on Compelling Category Strategies by Dynamic Reasoning Diageo customer planning case study by Dynamic Reasoning NPD case study for Nestle confectionery by Dynamic Reasoning Satisfied Snacks channel strategy case study by Dynamic Reasoning

Some of these clients, such as Natural Balance Foods, with Nākd and Trek brands have become more like partners as we have worked together for the past 12 years.

We're proud to have helped Natural Balance to expand both Nākd and Trek into new categories and new channels - training their shopper, field sales and national account sales teams - supporting marketing and brand teams through research programmes to build consumer understanding and develop and launch new products.  

We have also trained innovation and field sales agencies, run training courses with food industry bodies such as Leatherhead Food and for international groups such as Sud de France (in French), given talks to the MBA students at University of Kent and presented at national conferences.

For details of the wide range of CPG brands we have worked with from Multinationals to Retailers, SMEs and Start-Ups please visit our clients page.

If you would like to discuss how we could help your business to grow then please get in touch, we'd be happy to help!