FMCG Bespoke Consultancy

Making things happen.

Over the last 15 years we have developed processes and methodologies to help our clients increase their sales and grow their business. 

"Results paid for the work within the first month" - Greg Combs, Founder, Natural Balance Foods

At the heart of our consultancy work with all our consumer goods and retail clients, is our unique approach to analytical thinking, that we call Propensity Analysis:

Dynamic Reasoning propensity analysis model to identify opportunities for food and drink brands


We use this approach as a foundation to our consultancy, helping clients identify commercially viable opportunities and solve complex problems in areas such as: 

  • New Product Launches
  • Brand Portfolio Harmonisation
  • Category Management
  • Mapping Channel Strategies
  • Securing new listings and driving Distribution
  • Developing compelling Commercial Propositions
  • Creating step-change Shopper Marketing activities

Our aim is to always add value and make things happen for our clients so we start with a free consultation, and then recommend a project with workshops or a series of collaborative sessions to work together to create a tangible output.

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Whether you're starting out or you're managing a mutli-national brand we'd love to help!